While strong post-recession gains appear to be cooling off, the hotel sector is projected to sustain strong 5–6 percent growth throughout 2018, setting up the industry to hit a record-breaking $170 billion in gross bookings.
The number of Chinese tourists to Europe surged by 65 percent in the first half of 2017 and is expected to keep surging in 2018, which marks the China-EU Tourism Year.
There is a growing demand by Chinese consumers for four- or five-star hotels accompanied by shorter reservation time, according to findings in the 2017 Ctrip hotel white paper.
U.S. hotel revenue per available room rose 3% last year, slightly lower than the 3.2% growth in 2016, according to hotel data firm STR.
Native advertising is a way for brands to connect with audiences by delivering relevant content through mediums that matter most to them.
Travelers are using more than one channel to research and book – it is important now more than ever to ensure their experience is optimized for multiple devices and channels that contribute to an effective customer journey.
Today’s RM Systems have become a one-stop shop where GMs can access all of the necessary data to run their hotel.
No longer does one person’s opinion act as a placeholder for all. The advent of the internet means that every guest is a critic, all of their opinions holding equal weight when it comes to reviewing your hotel.
U.S. regulators are taking a closer look at its travel business practices. A recent op-ed in The Wall Street Journal calls upon Google to change its allegedly anti-competitive practices and asks for scrutiny.