Messaging apps play a pivotal role in shaping consumers’ travel planning journey from the moment of inspiration to making a booking decision.
Over the last two years, the “Direct vs OTAs” debate has lost a lot of steam. While still a topic, it isn’t the most important topic at all.
The partnership will provide a modern alternative to the traditional corporate travel distribution chain.
The 2019 Digital Marketing Strategy Conference will be held on January 22-23 in New York, where HEBS Digital will be holding three workshops.
To get a piece of the Chinese market, the company has to rethink its marketing strategies.
Value-added services are no longer automatically selected on China’s online travel platforms.
As Airbnb prepares to go public this year, the home-sharing giant has done anything but lay low.
Companies show no indication of cutting back on business trips. And hotels benefited the most.
Google’s goal with its voice-driven AI helper, Google Assistant, is to get it onto devices. Lots and lots of devices.
As the impact of innovations and disruptions of years’ past come into focus, leading players will battle for dominance in several key areas.