Do subjects from high and low context cultures attribute different meanings to tourism services with 9-ending prices?

Publication date: February 2018 Source:Tourism Management, Volume 64 Author(s): Ji Youn Jeong, John L. Crompton Four symbolic meanings have been associated with 9-ending prices: Discount price, enhanced value, low quality, and misleading action. Scales were developed to measure each meaning and the relative strength of these meanings in influencing tourists’ purchases among samples from the…

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The time has come: Toward Bayesian SEM estimation in tourism research

Publication date: February 2018 Source:Tourism Management, Volume 64 Author(s): A. George Assaf, Mike Tsionas, Haemoon Oh While the Bayesian SEM approach is now receiving a strong attention in the literature, tourism studies still heavily rely on the covariance-based approach for SEM estimation. In a recent special issue dedicated to the topic, Zyphur and Oswald (2013)…

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What influences water conservation and towel reuse practices of hotel guests?

Publication date: February 2018 Source:Tourism Management, Volume 64 Author(s): Heesup Han, Sunghyup Sean Hyun Understanding guests’ water conservation and towel reuse behaviors is essential as sustainability is recently a vital issue in the hotel industry. Yet, guests’ decision formation for such pro-environmental behaviors has not been sufficiently explored. This research filled such a void in…

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Event tourism and event imposition: A critical case study from Kangaroo Island, South Australia

Publication date: February 2018 Source:Tourism Management, Volume 64 Author(s): Freya Higgins-Desbiolles Events are increasingly a focus for destination marketing organisations because of the tourists numbers and spending they attract. As a result, an event tourism phenomenon has emerged which seeks to exploit events as tourism assets for growing tourism. Such practices may have significant consequences…

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Experience economy in hospitality and tourism: Gain and loss values for service and experience

Publication date: February 2018 Source:Tourism Management, Volume 64 Author(s): Seohee Chang In the experience economy, distinct from the service economy, industry revenue increases according to the extent to which consumers enjoy their experience. This study explores the experience economy from various viewpoints, but particularly by examining whether consumers perceive differences in the monetary values between…

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Analysis of optimal timing of tourism demand recovery policies from natural disaster using the contingent behavior method

Publication date: February 2018 Source:Tourism Management, Volume 64 Author(s): Tadahiro Okuyama This paper examines the applicability of contingent behavior (hereafter, CB) method for analyzing dynamic processes and efficient policies in tourism demand recovery. The CB questionnaires used for this study used a hypothetical disaster situation of bird flu in Kyoto, Japan. Safety, event, visitor information,…

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The lived travel experience to North Korea

Publication date: December 2017 Source:Tourism Management, Volume 63 Author(s): Philipp Wassler, Markus Schuckert Tourism in North Korea is limited by entry bans, visa restrictions, and stringently controlled itineraries. As a consequence, the experience of visiting the country is still poorly understood by academics and practitioners alike. In order to fill this research void, this study…

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Improving tourist beach safety awareness: The benefits of watching Bondi Rescue

Publication date: December 2017 Source:Tourism Management, Volume 63 Author(s): Nicola M. Warton, Robert W. Brander Many tourists drown on beaches worldwide and an ongoing challenge is improving their behaviour and awareness in relation to beach safety and hazards. However, existing safety interventions are often limited in reach. Bondi Rescue is a television show based on…

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