Understanding the way travelers browse their travel options and ultimately make a booking is vital to actually capturing that booking.
Sojern’s new eBook, Hotel Management eBook: Maximizing RevPAR, highlights a number of industry-leading ways for hoteliers to think about hotel management in order to maximize RevPAR.
Volume 22, Issue 9, September 2017, Page 936-950.
Publication date: February 2018 Source:Tourism Management, Volume 64 Author(s): Freya Higgins-Desbiolles Events are increasingly a focus for destination marketing organisations because of the tourists numbers and spending they attract. As a result, an event tourism phenomenon has emerged which seeks to exploit events as tourism assets for growing tourism. Such practices may have significant consequences…
The company is heavily working to raise awareness of its services offering more holistic experiences and unique accommodation as opposed to just hotel aggregation.
AirDNA’s Market Minder displays key hospitality metrics for every Airbnb rental worldwide, enabling hosts to compete on the same level as hotel executives.
The number of companies working on blockchain is increasing exponentially. Regardless of which projects get off the ground, blockchain looks to have significant long term impact inside and outside the travel industry.
Traditional room service is becoming a service fewer travelers are demanding. Instead, they are looking to be able to order food the way they do at home. And hotels are responding by forming partnerships with food-delivery services.
Cloud, business intelligence, and IoT will have a significant impact in providing a competitive edge within our industry. Leaders that have a well-defined, thoughtful strategy in these areas may be able to get ahead of the game.
Technologies and customer expectations have changed faster than marketing organizations. Here’s what McKinsey & Co. suggests to fix that.